Article Read Time
Whether you like it or not, you have an online persona. When you apply for a job or school or when you meet someone new, you will likely be “Googled” before you have the chance to make a traditional first impression. “Protecting Your Internet Identity” is an excellent way to help make a first impression a good impression.
Some people use this to portray themselves in a very positive light through edited photos and positive posts on Facebook. Then again, your friends may post photos of you at a frat party you don’t remember. Not a good thing when you’re up for a job promotion.
Even as people value their privacy, they turn around and post very personal information online. This can also be used by people with ill intentions to stalk or commit other crimes against you.
Beyond personal reputation is your business. A negative review can hurt sales, while positive reviews can increase them.
This book offers insight into online identity and how you can protect yourself, your family, and your business online.